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We offer the following services for your company

SALES (Products and Services)

Direct and non-direct sales of products and services on the points of sales; Pre-order of the products at points of sale; Follow up on deliveries and invoices; Expansion of Distribution in the market; De-stock from wholesalers to retail; Daily monitoring of sales in the market; Acquisition and development of new clients and Drop size growth per customer

TRADE MARKETING – effective execution of the market

Product communication to the consumer at the point of sale; Communication of price of the product to the consumer at the point of sale; Highlighting brands on shelves – shelves display; Allocation and arrangement of coolers and displays in a prominent position at the point of sale; Promotions with mechanics, agreed locations, structure and Assessment of the sales gaps and reports and Guarantee freshness through FIFO

Distribution (RTC & RTM)

Creation of distribution routes (RTM & RTC); Route performance assessment and growth; Daily run rate measurement and plan to improve; Daily strike rate measurement and growth; Rotation measurement and growth; Market size, structure and Assessment of the sales gap

Market research and data analyses

Census of points of sale (Name, location, proximity, contact); Geomapping; Market share measurement; Availability measurement and expansion plan; Measurement of the RRP compliance level and improvement plan; Measuring product rotation at points of sale; Digital mapping of points of sale; Digital asset mapping; Monitoring and measuring competitive activities; Sales force optimization; New Product introduction and Launch; Brand Search; Market Needs; Measuring and improving customer satisfaction

Marketing

Retail execution (Formal and informal market) and tracking; Promo execution (on trade and off trade) and reports; Shopper profile and behavior; Customer segmentation and plan of attack; Channel segmentation and plan of attack; Channel research; Execution support tools; Consumer profile and behavior and plan of attack; Route to consumer studies and implementation; Volume and value share; Execution software solutions

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